What You Can Do with 360 Panoramic Photography

360 Panoramic Photography

What You Can Do with 360 Panoramic Photography
360 Panoramic Photography


The advancement of technology has brought many benefits to today's modern world. It brings a significant contribution to different aspects of our lives. Combined with creativity and innovation, technology has leveraged how we interact with our surroundings. It helps us to complete tasks more manageably and way more efficiently than before, as what happens when we use 360 panoramic photos technology.

VR 360 Virtual Tours

360 Panoramic Photography is the art of capturing visuals from an entire surrounding of a location through different angles to create a complete view of a place in an immersive way. Many industries use it to enhance their user experience by exploring a place, product, or service. Here are some examples of how 360 panoramic photography can be utilized in different industries.

1. Showing Product Details

For the e-commerce industry, 360 panoramic photography is also beneficial for showing product details so that customers can see a particular product from different angles and points. Furthermore, online-buying behavior increased after the pandemic hit, so many retailers switched their businesses online. Thus, providing the best online shopping experience as clearly as visiting the store directly is a great way to satisfy the customers.

2. Implementing Creative Campaigns

360 panoramic photography can also be used for social media and online activities, which makes it more outstanding than regular images to the audience's eye. Its uniqueness allows viewers to feel different excitement and experiences, making 360 panoramic photography become a great way to produce social media creative campaigns.

3. Creating an Interactive Event

Regular cameras commonly capture important events like weddings, birthdays, or other occasions. However, it would be an authentic yet unique experience when 360 cameras are utilized to capture the moments. In addition, 360 panoramic photography will make the event more interactive than usual.

Besides the function above, the most common usage of 360 panoramic photography is found in 360 virtual tours. By using a 360 camera, we can create immersive 360 degrees virtual tours showcasing places, events, or situations as realistically as possible without visiting the location and being there physically. 360 virtual tour is an innovation allowing viewers to interact with the image and explore entire areas captured through 360 panoramic photography. It benefits many industries, such as tourism, real estate, and many more. For the tourism industry, 360 panoramic photography can be a great way to show a tourist destination to potential by providing a clear vision of the place. Moreover, 360 virtual tours allow real estate agents to no longer have to inspect the properties one by one with their potential customers. Instead, they can invite their potential customers to do a 360 virtual tour, explore every room in detail, rotate the screen, zoom the room, watch the video, and even click the link provided.

GoThru is the best provider of 360 panoramic photography and 360 virtual tours. Our platform offers a complete 360 solution for businesses, whether you want to build a detailed virtual tour, publish 360 images to Google, or navigate your 360 virtual tours in VR. Find more about GoThru on https://gothru.co !